Insights

Beyond the Open Rate: CRM Metrics That Actually Drive Sustainable Growth

In the world of retention marketing, it’s easy to get lost in vanity metrics. But for ambitious brands, the goal isn't just to land in an inbox...
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BFCM Growth Bootcamp 2026

Get ready for peak, without lifting a finger. All in just 90 days. Well in time for Black Friday Cyber Monday. More traffic means nothing if your setup’s leaking revenue…
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Your Business with James Caan: Ryan Copeland Expert View

Looking to grow? Focus on customer retention, says Ryan Copeland, founding director of Foundation Commerce...
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